Your Headshot Choices Matter

Your Headshot Choices Matter

What is Photofeeler? They write “Photofeeler is a data science company. Our flagship product helps people land good jobs and life partners by optimizing their profile pictures.” As a professional photography company in Durham Region and Whitby I am going to show you the results from the BUSINESS  side only – not the social and dating photo side of the application.

Photofeeler posits that your own friends and family are too biased to tell you the truth about your photo choice. Instead strangers are served your content to rate and the results are tabulated, along with comments you can write or choose from. As a frequent user of social media as a professional in this field this is true. I cannot tell you how many selfies, cut off chins, foreheads, filtered, over or under exposed, badly lit and completely unprofessional photos I see on business profiles across Facebook and Instagram business pages.

That distinction is important, because your business profile is not the same as your personal profile. Also, not all jobs need the same level of business profile shots – for example, a banker and a graphic designer at an up and coming agency often require completely different looks, styles and approaches. So for the purpose of my albeit short and sweet comparison note we are comparing these under the BUSINESS category in the application on Photofeeler.

The tool provides three areas by which your photo is rated by other users, these include what does the photo say about the person’s competency (COMPETENT), likability (LIKABLE) and influence (INFLUENTIAL). They also rate how many entries are needed to create a STANDARD sample so that you gather enough opinions. For a strong sample (20 seems to be the magic number here) we opted to gather 20-22 opinions for each option below.


So I ran two photos through the tool to see how my professional headshot (created by the amazing skills of Melissa Maahs Photography) did against a selfie I took the same day against the same wall with my iPhone 6. I let them both run through with the filters BUSINESS and my job title as PHOTOGRAPHER. The tests were run on the free option and ran between 3 and 10 p.m. EST.

Here are the results of the iPhone 6 SELFIE versus the PROFESSIONAL photo. Noting that the comments are by users and not professional photographers who do not know me or Melissa.


SELFIE (using an iPhone 6/rear camera)SELFIE-KIRSTEN

This photo was taken on the same day, same hair, with my sunglasses on when we had finished up the shoot. I like that I could use the selfie against the professional shot to show the reactions they generated.

Comments:

  • “This is kind of a bad quality photo considering you are a photographer…” ( I agree, this was a taken as a behind the scenes shot with my phone)
  • “Great photo!”
  • “Photo seems a bit unprofessional to me.”

SELFIE-DATA-KIRSTEN

Things to consider from the SELFIE example:

  • The quality of the photo is less because the capabilities of the Canon camera far out pace my old iPhone 6 specifications.
  • The image is a selfie, it is informal and I am wearing glasses (eyes are everything in a portrait as are catch lights).
  • All the ratings are below average which is not the message I want to give current, potential and future clients about my abilities, skills and services.

 


PROFESSIONAL (Canon 5D Miii with 135 mm lens)

Comments:

  • “Would prefer if they were smiling more.”
  • “Great photo!”
  • “Great photo!”
  • “Great background!”
  • “Photo seems professional to me.”
  • “Nailed it!”

PRO-VERSION-KIRSTEN

 

 

Things to consider from the PRO example:

  • High quality execution by a professional who understands light, her gear and posing. This is why I use a pro when doing my headshots for my own photography business.
  • The ratings now reflect the impression I want to give current, potential and future clients about my abilities, skills and services.

If you need help bringing your profile picture (see above) to another level connect with us via: https://trinitydesign.ca/connect-2/


Kirsten McGoey | Visual Storyteller

Explore + Experience Whitby (Portfolio Reel)

Join us for a trip through some of our favourite images from our 19 shoot, 13 day creation period that culminated in the 2018 Explore and Experience Whitby magazine.

This portfolio reel showcases some of our favourites from shoots with – Kb, Antonio’s Deli, A Tavola, The Goodberry, Little Beasts Brewing Company, the Town Brewery, the Brock Street Brewery, 5 Paddles Brewery, Penney and Company, M & R Catering, Port Whitby Marina, Butchie’s, Cupcake Junkie, The Village Bakery, trail images from the new Cullen trail to the Ashburn bike aid kiosk, Brooklin Vintage Decor, historical downtown buildings and our friends at the Station Gallery.

To view the current issue as designed by the Town of Whitby visit: https://www.whitby.ca/en/discoverwhitby.asp

Want to tell your own story? Connect with us.


Kirsten McGoey | Visual Storyteller | www.trinitydesign.ca | 905.925.7529

Meet our New Gallery: Shootproof

Meet our New Gallery: Shootproof

This fall we switched to a customer portal and part of that experience is integrating the galleries so you have access to them all from one client portal destination. Shootproof will replace Pixieset this fall for your gallery reveal and ordering sessions and provide our holiday storefront for The Christmas Barn Experience and all future session experiences.

Let’s take a brief tour through a sample gallery on Shootproof:

  • Your Gallery will have a cover page – click the OPEN GALLERY button in the right hand bottom corner to open your gallery. If applicable, add your email and a pin code (on the email we sent) to access the gallery.

  • Once in the gallery one of the first tasks we have is to create a list of favourites for you from your session experience. Use the STAR ICON to add specific photos from your experience to a favourites list. There is no notes section here so click on a single image (while on a desktop computer) to let us know your comments on a specific file name by email (if applicable).

  • Inside the Favourites you will find only the items you have selected the STAR ICON on to create a collection of your own choices.

  • Our most asked question is “how do I download  my files?”. Here is how to DOWNLOAD ALL in Shootproof. Enter the PIN Code provided in the email we sent – if it’s missing let us know right away.

  • Check your EMAIL for a .zip of the download of the size provided, in most cases client receive “HIGH RES” versions of the file sized to 3600 pixels.

As with anything new please excuse our growing pains as we learn this new software and by all means call us if you are stumped. It is our job to help and we are in the office typically from 9 to 2 Monday to Friday to help.


Visual Storyteller | Kirsten McGoey | Trinity Design Photography