The Business Photography of V Specs

The Business Photography of V Specs

How It Started

When Mark came to ask me to create images for his new business I was so excited. I had already worked with his wife on her massage business. So we got to work finding a spot to shoot, gathering models and creating content for his website and social media campaign which is managed by RainSpark Media Group Inc..

We knew right away that a clean, modern look would suit his brand and showcase the business which trains technical reps in skills that will elevate their effectiveness. Effective training starts with a skilled staff at V Specs which work with you to create training that aligns with your goals, portfolio, determine product market jurisdiction fits; all to align with your sales goals and targets. The content we made is designed to be used in a larger plan that stays on brand and on message throughout V Specs entire social media and online precense.

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How It Went

Images were captured in Ajax at the The Work Hub is a standard white room, with brand focused items to add that clean and modern look to all the images we created. We also had use of an adjacent lounge area which we used for some of the additional training options to give some extra looks for the brand.

A clean slate room was perfect for us to offset the red, black and white of the brand. The client came very prepared with items in brand colours, mockups with the new branding and a series of staff and models to allow us to build scenes that showed how working with them would feel. 

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How It’s Going

Mark’s business is hitting all the right buttons for a new business, his social media images combine with his brand to create a cohesive experience on all touch points. It was a delight working with him and the team.

To connect about your story: CONNECT FORM

Kirsten McGoey | Visual Storyteller

Headshot Session in Whitby: Kiron

Headshot Session in Whitby: Kiron

Needing a newly refreshed headshot was top of mind when I was first approached about this headshot session in my studio in Whitby. Kiron came to me he was job hunting and needed a refresh not only for the search but for his Linked In Profile and all social media image touch points. 

Headshot sessions start with the key question we ask on all our business cards:

What story do you want to tell?

We spent some time reviewing how the images would be used – mainly for social media touch points such as Linked In. Picked a solid blue backdrop so his portraits are modern and kept away from mottled backgrounds which shout Sears Portrait studio from the turn of the century and my own childhood portraits.

 Kiron is tall, over 6 feet, so posing is key to showcase his height. We even pushed the rules aside to allow him to mix patterns with a favourite shirt and his checked suit. No need for a tie for that one – I like that it shows his personality in balance with more corporate styling in the other two images.

Our studio carries some dress shirts in sizes M to 3XL but we always suggest bringing in a few options for suits, sports jackets and casual wear when attending a headshot session. As Kiron shows one suit can do it all but we are happy to help you figure out which choices will highlight you best from a wider range of wardrobe selections. There is no right way but your session fee includes our consultation so feel free to send us options.

Are you looking to refresh your headshot in 2024? The investment is essential in this post pandemic world as we continue to Zoom, frequent social media and connect often in digital form before we get to meet in person.

What story would YOU like to tell? Connect to us using our CONNECT form to start the process: Connect Form

Kirsten McGoey | Visual Storyteller

Event Photography: Rivalry Week – Henry Vs Anderson

Event Photography: Rivalry Week – Henry Vs Anderson

Event photography when it involves capturing images of Rivalry Week for Henry Street High School. What is Rivalry Week? It is a friendly, yearly competition that goes back to the early eighties according to some sources and others early 1990s. I was in high school back in the eighties in a nearby town and it’s so fun as an adult so many year later to be hired to take photos of the events.

 The week starts on Monday with a pep rally at each school where they hand out t-shirts to the students lucky enough to get one of the 200 seats for the Basketball and Volleyball games. Basketball is typically played Tuesday and the Volleyball Wednesday, then the seating expands for the Hockey Game at Iroquois Park Sports Centre. Seats on one side are filled with Henry and Anderson students and on the opposite side stands reflect those schools with feeder schools and loved ones from each community.

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SHOWN: Various images from warm up, game play and student/staff interaction during the event.

SHOWN: Various images including referees, student crowds, and so much more.

 If you were to attend this event I am going to add some of my tips to make it the best experience:

 + Wear lots of your school colours.

+ Eat a good breakfast and get hydrated, you will be burning some energy cheering in the stands.

+ Do not wear heavy clothing, it is going to be very hot in the gyms. Sandals, shorts and light clothing will help keep you cool during the event.

+ For the hockey games you can wear a few more layers but it still gets pretty warm in the stands. 

+ Sing along with all the songs. No one can hear you anyhow and it’s so much fun.

+ High five the mascot. Thank the band.

+ While it is fun when your home team is winning you will still have fun if you lose a game or two.

+ Bring some money for the hockey game so you can buy drinks and pizza.

+ Be sure to clean up after yourselves, many hands make light work is true.

HAVE FUN AND ENJOY THE ENTIRE EXPERIENCE.

 

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Kirsten McGoey | Visual Storyteller 

Business Photography for Birch Dental

Business Photography for Birch Dental

Dentists-Birch Dental

Image Above: Dr. Patricia Lam and Dr. Jenn Nguyen are shown in the lobby of their dental office in Whitby in scrubs and wearing dental glasses around their necks.

Our briefing from Birch Dental was to create natural light images that were in tune with the overall brand and office design which promotes a clean, minimal, peaceful vibe. “Branding is the process of creating a distinct identity for a business in the minds of your target audience and the general population.” (quote: Shopify Blog) Knowing your brand intent from the start creates a seamless experience for the client no matter which touch point you enter from or what media experience they have.

Image Above: Image of the front lobby and the front signage outside the office. As their website states the “space was specially designed to make this goal a reality through its clean, minimal, peaceful vibe.”

The office is a modern space with wood details, soft grey walls and modern black accent walls in metal and glass. While being treated custom videos of sea life float past, showing a turtle exploring a reef across the ocean floor.

The office is located in North Whitby, Ontario and open extended hours to accommodate your busy schedule.

Image Above: Dr. Jenn Nguyen are shown in the lobby of her dental office in Whitby in scrubs and wearing dental glasses around her neck.

Image Above: The office sterilization area is housed off the hallway and continues the modern, clean, minimal, peaceful vibe.

Creating content for your business does not have to happen all at once and we would love to help you start the process. We have several packages that will allow you to create content that aligns with your brand (not our own).

Kirsten McGoey, Visual Storyteller, Trinity Design Photography

Lest We Forget – RCL Whitby 112 2023 Cenotaph

Lest We Forget – RCL Whitby 112 2023 Cenotaph

EVENT: Remembrance Day 2023

Widely attended by residents of the town and local organizations, the Remembrance ceremony was a chance o honour veterans and current women and men who serve and protect our freedoms.

“The Annual Remembrance Day Parade forms up in front of the Branch on Byron St. South at 10:15 am. The Whitby Brass Band will lead the parade. The Parade marches off at 10:30 am. The parade proceeds north on Byron St. to Dundas Street, east on Dundas past the four corners and arrives at the Cenotaph at approximately 10:40 am..”

Lest We Forget.

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 In Flanders Fields
    In Flanders Fields, the poppies blow
         Between the crosses, row on row,
       That mark our place; and in the sky
       The larks, still bravely singing, fly
    Scarce heard amid the guns below.

    We are the dead. Short days ago
    We lived, felt dawn, saw sunset glow,
       Loved and were loved, and now we lie,
                              In Flanders fields.

    Take up our quarrel with the foe:
    To you from failing hands we throw
       The torch; be yours to hold it high.
       If ye break faith with us who die
    We shall not sleep, though poppies grow
                                In Flanders fields.

Lieutenant-Colonel John McCrae.

Visual Storyteller | Kirsten McGoey | Trinity Design Whitby

The Business of Connecting to Life

The Business of Connecting to Life

Last summer we created some new content for local Brooklin chiropractor Dr. du Quensay. Her clinic is located at 134 Baldwin St. N. with ample parking in site for patients.

Our initial consultation we discussed what her business content would be used for. In her case a website was being recreated and she had very specific visions for how and what content she wanted to see in the new site.

We knew we wanted to feature the clinic from the street so patients who are new to the practice could find the building from the road. In addition, to show the gardens near the parking area which ties into the overall brand.

Not to be left out Dr. du Quensay’s story are her two dogs who she and her husband walk throughout the downtown every day. We found some time during the session to walk downtown and capture them on a local bench.

Website: https://www.connecttolife.ca/

We had such a great time working with Dr. du Quensay and her team. To see more see our video on Tik Tok from our backyard shoot : https://www.tiktok.com/@trinitydesign/video/7112121440387878150

Kirsten McGoey | Visual Storyteller | Trinity Design Photography