The Business of Connecting to Life

The Business of Connecting to Life

Last summer we created some new content for local Brooklin chiropractor Dr. du Quensay. Her clinic is located at 134 Baldwin St. N. with ample parking in site for patients.

Our initial consultation we discussed what her business content would be used for. In her case a website was being recreated and she had very specific visions for how and what content she wanted to see in the new site.

We knew we wanted to feature the clinic from the street so patients who are new to the practice could find the building from the road. In addition, to show the gardens near the parking area which ties into the overall brand.

Not to be left out Dr. du Quensay’s story are her two dogs who she and her husband walk throughout the downtown every day. We found some time during the session to walk downtown and capture them on a local bench.

Website: https://www.connecttolife.ca/

We had such a great time working with Dr. du Quensay and her team. To see more see our video on Tik Tok from our backyard shoot : https://www.tiktok.com/@trinitydesign/video/7112121440387878150

Kirsten McGoey | Visual Storyteller | Trinity Design Photography

Parents Therapeutic Massage – Business Photos

Parents Therapeutic Massage – Business Photos

A business brand is one of your most valuable tools. It is also okay to not have been born with the ability to write copy, take photos and film video. The most professional approach is to bring in the professionals who can help you build a brand that tells your story.

That is just what this amazing business owner did when she hired us. She worked with a business coach to redesign her business, website and after researching she decided to connect with us to do her photos. 

Clients spend time telling us what they need so we can provide the package that fits their needs and budget. We do a walk through to determine the best way to capture the images that line up with their brand.

Images can be functional – like showing the room you work in or the front of the building (if applicable). Melissa has a warm and welcoming massage room with black out curtains, a soft teal paint on the wall and a warm wood floor. A photo conveys this quickly so your client knows how it will feel in the space, exception the lights would be dimmed here.

Images can show you at work, we captured many images of Melissa doing her craft (fully lit for storytelling purposes). Her services range from massage services, mobile massages, Craniosacral therapy, Integrative manual therapy and infant massage.

We also picked a few of the tools she uses and sells to allow her to showcase them in social media posts that will drive back to her website. The images are in the same shoot and feel connected to the overall branding.

Business: Parents Therapeutic Massage of Durham

Website: https://parentsmassage.com/

Email: melissa@parentsmassage.com

 

 

 

We are delighted with the final images on the website and we highly encourage you to look Melissa up. 

Kirsten McGoey | Trinity Design | Visual Storyteller

The Visual Story of Susan Kay-Dunn

The Visual Story of Susan Kay-Dunn

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Above a simple black jacket paired with a scoop tank top and a meaningful jewelry piece creates a modern look for her.

The world during the pandemic has changed the landscape of how we work and as a result having a headshot that represents you is essential. First impressions are still the most important thing when meeting new colleagues and clients – so by using a professional headshot artist you are literally putting your best “face” forward. 

Our brains can absorb a lot from a photo – is this person trust worthy? is this person someone I would like? like to work with? is this someone who is good at their job. Professional imagery done well creates a strong first impression versus a cellphone shot or worse, a cropped shot from the last wedding you attended.

In Susan’s office there is no office. They work virtually and have as a new team formed during the pandemic. While face to face is not out of the question the norm for her is Zoom and other online meeting zones. So with this in mind we started looking at how to create her headshots to reflect who she is. In her world chances are 100% of the people spend time with her photo – not her in person.

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When dressing for headshots much like any portrait we ask bring solid shirts and jacket that will allow the focus to stay on your face in your headshot. We levelled up this studio jacket Susan borrowed by changing it from an olive green to a purple that suited her hair and her personality. As a purple lover myself I was all in on that change. It also provided a more modern colour story with the navy background.

Susan is a modern, fun and educated woman. We wanted her portraits to show this immediately and reinforce her position as a Chief Pension Officer. These options give her room to change it up from time to time – the main reason we offer a 3 image package is the flexibility it gives clients.

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This use of a paper lined surface to create a faux desk is one of my new favourite ways to stage a headshot. It creates a lovely modern “desk” and allows for the client to sit forward, elongating the body through the neck and shoulders for that perfect pose an modern headshot.

If you need to update your professional headshots we would love to chat. In a world that seems to still be embracing Zoom it’s not a nice to have, it’s a must have.

Investment: https://trinitydesign.ca/investment/

Connect: https://trinitydesign.ca/connect-2/ 

Kirsten McGoey | Visual Storyteller | Trinity Design Photography

Invest Durham | Team Photos

Invest Durham | Team Photos

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This fall we worked with the team at Invest Durham to capture team images that captured their team. This team is growing in size and in turn growing they are growing opportunities in the Durham Region. “The priority of the Economic Development and Tourism Division of the Region of Durham (Invest Durham) is to lead, facilitate and support various investment attraction and expansion initiatives. Our goal is to create and retain jobs, increase non-residential assessment and promote the region as the best place to live, work and invest.” 

The brief was to create professional images that were consistent, natural (no makeup artists) and utilized the onsite location to the fullest. The location had an older property barn that was painted this soft blue and it tied nicely into the overall branding which is navy and deep orange. We shot the team using open shade and natural light to create a soft, approachable feeling for the images and the barn boards tie in the solo and overall team shot.

These team shots were captured on a gorgeous property in open shade. The blue barn boards give a uniform backdrop for this dynamic team and the sunny day provided ample lighting.

 

In order to ensure a smooth experience I walked the site during the same time of day. We chose some options for the images and then had the client decide on which one worked best. Then we set up two options for the use of that spot and they chose this one which softened the wood behind the subject.

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The team shot and 14 staff took the morning to capture. We had each team member approve their image on site so that we could speed up the editing process on our end. Everything was wrapped by noon and the team could spend some time face to face outside.

To learn more about our Team Experiences connect with us: https://trinitydesign.ca/connect-2/

To see more of our work: https://trinitydesign.ca/corporate/

Kirsten McGoey | Visual Storyteller | Trinity Design Photography

Sprout Galleries – Download 101

Sprout Galleries – Download 101

Step 1

The link from your email will bring you to a gallery cover page.

NOTE: Images should never be saved to a phone – download only to a desktop and then cloud the images as hard drives fail. Storage options such as Dropbox and Google Drive offer free cloud options up to a specific size of storage.

 

Step 2

In the top right hand corner is a circle icon with a person inside. This will allow you to move from viewing the gallery to entering as a client. Click that icon to access the sign in panel which will slide out from the right.

 

Step 3

Enter the user name and password cited in your email. (if applicable) 

Step 4

Now that you are signed in you will have access to download in two ways. Click on a single image’s download cloud icon to initiate the download of one image or click on the DOWNLOAD icon at the top right to initiate the enter gallery download.

 

Step 5

The next screen tells you your images will be emailed to you. Note the preparation of that email typically takes 10-15 minutes and there are still steps ahead to complete the process so you are not finished yet.

Step 6

The next step is to click the link in the email the gallery sends you to download the images to your desktop.

NOTE: Again, do not complete this on your phone, use your desktop.

Step 7

The link will bring you back to a page where the download of a .zip file will commence after clicking the button below named in this case Download Part 1 of 1. The zip file will download to the specified area you have decided for downloads so be aware of that location.

Step 8

Load all your content to a server that is NOT your hard drive or an external hard drive. One copy should be on a cloud such as iCloud, Dropbox or Google Drive for safe keeping.

Enjoy your files and thanks for using this tutorial blog to learn about our new system!

To learn more about our services click: Investment

Kirsten McGoey | Visual Storyteller | Trinity Design Photography