Effective Branding Photography in Durham Region

The path to creating effective branding photography in Durham Region for your brand starts with hiring a versatile and experienced photographer. Trinity Design Photography has twelve years experience in studio and natural light photography and over twenty years in brand management as an advertising professional

Needs Versus Wants

There is the age old push and pull of what you need and what you want. I want a new camera but I need a new light. Most of the time the need wins but it is also key when creating images for your business that you create what you need in the same respect.

While you may want a series of images that show you and your brand at work, it might be that what you need is a series of studio headshots to start and that “want” is part of a long term plan over the course of a few years. Our experience and expertise is to ensure you get what you need and help you plan for what you want. Making a fast buck isn’t our goal, it is long term relationships with our clients so they grow their business effectively.

 List Your Needs

While project management isn’t always the fun part it is where you define what we call “the scope of work” or your needs. So by listing your needs we can then effectively plan for your branding session. Less planning means less variety and options can be achieved in the time we are working together.

For example, you need updated headshots – seems simple right? So list how many persons are in your company and how many groups shots are needed, also is there one of the entire group needed and subsections? List each shot down. So in a company of ten you will need 10 individual, one group and however many sub groups.

The list should include any stories you want to tell and include if you need models to help you achieve the shots. The list should also include the locations and the time spent at each, plus the fees to rent the spaces (if applicable).

NOTE: Finish your list with a series of “wants” because if the budget and time allows we always are here to add them into the mix.

Need some help?

Our initial step when you book is to help you with this entire process. Especially if you are tasked with this by a senior partner, because it’s key they have input into the scope of work before the day of the session.

To book a session with us please begin by filling out our connect form:

CONNECT

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Kirsten McGoey | Visual Storyteller