The Business Photography of the Community Concert Band of Whitby

The Business Photography of the Community Concert Band of Whitby

The successful business photography we created for The Community Concert Band of Whitby was created to bring to life a story of people of all ages, skin tones and different instruments. They come together to create stories for their own audiences with the blend of flutes, saxes, trumpets, clarinets and oboes, percussion and drums, french horns, the basoon and the tuba.

“The Community Concert Band of Whitby (CCBW) is a community-oriented organization with a mission to create a thriving social and musical space for amateur musicians to share their musical interests and skills with the public and with one another.” 

To create the images we took an evening to capture one of the bands while they practiced in their normal music room location. As the band warmed up and played I captured the natural chemistry between members, focused on the instruments each band members played and had the privilege to meet each section, their members and their instruments. I have a complicated relationship with my 3 years as a clarinet player before art captured my soul and my storytelling moved in a vastly different direction.

“Embrace the experience, and let the music unfold in harmony alongside your love for music.”

With a full website refresh on the horizon we broke down each group and photographed them together in the music room so you can see the people behind the music. Simple portraits that showcase the teams of instruments that make the whole “band” is now for viewing on their website.

Preparing for each concert is a team effort. Conductor Lisa works with the sections to weave together music magic. I have to admit as I was creating images I was often taken by the music – which has always been transformative for me – singing to a song from Les Miserable or other well known melodies.

For conductor Lisa we paired with our Business Package a headshot session at our studio. We chose the teal blue paper to compliment the overall blue in the band’s logo and created a strong modern portrait without and (shown) with the baton. In studio we can up the quality of the image and control light to ensure a strong, professional portrait reflective of the leader of the band and the strong community Lisa conducts. In the image below I paired her headshot with an image from the rehearsal shoot to give a strong sense of her purpose in this social media share.

Behind the Baton

Conductor, Lisa Puccia, BME hails from the “East Coast. (-) Lisa’s musical journey began with a childhood steeped in piano, clarinet, and saxophone studies. From lively community theatre performances to various band ensembles, her passion for music became evident early on. Lisa pursued her musical education at the University of Prince Edward Island, earning a degree in the Bachelor of Music Program.

Afterward, Lisa ventured to the close-knit community of Piccadilly, NL, where she shared her love for music and English as an educator. Since 2005, she has been a dedicated teacher within the Durham Catholic District School Board, leaving an indelible mark on her students through the transformative power of music.” 

To book us to tell your story: https://trinitydesign.ca/connect-2/

To learn more about the band: https://whitbyband.com/

Kirsten McGoey | Visual Storyteller

The Business Photography of V Specs

The Business Photography of V Specs

How It Started

When Mark came to ask me to create images for his new business I was so excited. I had already worked with his wife on her massage business. So we got to work finding a spot to shoot, gathering models and creating content for his website and social media campaign which is managed by RainSpark Media Group Inc..

We knew right away that a clean, modern look would suit his brand and showcase the business which trains technical reps in skills that will elevate their effectiveness. Effective training starts with a skilled staff at V Specs which work with you to create training that aligns with your goals, portfolio, determine product market jurisdiction fits; all to align with your sales goals and targets. The content we made is designed to be used in a larger plan that stays on brand and on message throughout V Specs entire social media and online precense.

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How It Went

Images were captured in Ajax at the The Work Hub is a standard white room, with brand focused items to add that clean and modern look to all the images we created. We also had use of an adjacent lounge area which we used for some of the additional training options to give some extra looks for the brand.

A clean slate room was perfect for us to offset the red, black and white of the brand. The client came very prepared with items in brand colours, mockups with the new branding and a series of staff and models to allow us to build scenes that showed how working with them would feel. 

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How It’s Going

Mark’s business is hitting all the right buttons for a new business, his social media images combine with his brand to create a cohesive experience on all touch points. It was a delight working with him and the team.

To connect about your story: CONNECT FORM

Kirsten McGoey | Visual Storyteller

Headshot Session in Whitby: Kiron

Headshot Session in Whitby: Kiron

Needing a newly refreshed headshot was top of mind when I was first approached about this headshot session in my studio in Whitby. Kiron came to me he was job hunting and needed a refresh not only for the search but for his Linked In Profile and all social media image touch points. 

Headshot sessions start with the key question we ask on all our business cards:

What story do you want to tell?

We spent some time reviewing how the images would be used – mainly for social media touch points such as Linked In. Picked a solid blue backdrop so his portraits are modern and kept away from mottled backgrounds which shout Sears Portrait studio from the turn of the century and my own childhood portraits.

 Kiron is tall, over 6 feet, so posing is key to showcase his height. We even pushed the rules aside to allow him to mix patterns with a favourite shirt and his checked suit. No need for a tie for that one – I like that it shows his personality in balance with more corporate styling in the other two images.

Our studio carries some dress shirts in sizes M to 3XL but we always suggest bringing in a few options for suits, sports jackets and casual wear when attending a headshot session. As Kiron shows one suit can do it all but we are happy to help you figure out which choices will highlight you best from a wider range of wardrobe selections. There is no right way but your session fee includes our consultation so feel free to send us options.

Are you looking to refresh your headshot in 2024? The investment is essential in this post pandemic world as we continue to Zoom, frequent social media and connect often in digital form before we get to meet in person.

What story would YOU like to tell? Connect to us using our CONNECT form to start the process: Connect Form

Kirsten McGoey | Visual Storyteller

Event Coverage: Whitby Santa Claus Parade

Event Coverage: Whitby Santa Claus Parade

Not only did I have the honour of capturing event photography of the Whitby Santa Claus parade this year, I also redesigned the Santa Claus parade float with my fellow members of the Rotary Club of Whitby. We crafted an overall redesign of the float and added in some key elements to bring it all together, including large lollipops, fur collars for the reindeer and popcorn strings to name but a few of the extras we wove into the already amazing original float.

I have long been a fan of Santa Claus parades and attended my hometown parade in Bowmanville with my parents and my own kids long after we moved to Whitby. The small town parade was always my choice over the city parade and it always will be. The magic is tangible, as I walked along the float kids eyes just light up when they see Santa Claus and Mrs Claus.

If you need coverage of your parade sign me up. I love the marching bands, the dance companies, the flag twirlers, the bagpipes and the clown cars. The stories of bright faces on the young and the old alike. The belief in Santa Claus is palpable – eyes alight and smiles grow on everyone. Kids gasp and wave, knowing Santa saw them and wished them all a Very Merry Christmas.

Visual Storyteller | Kirsten McGoey | Trinity Design Whitby

Business Photography for Birch Dental

Business Photography for Birch Dental

Dentists-Birch Dental

Image Above: Dr. Patricia Lam and Dr. Jenn Nguyen are shown in the lobby of their dental office in Whitby in scrubs and wearing dental glasses around their necks.

Our briefing from Birch Dental was to create natural light images that were in tune with the overall brand and office design which promotes a clean, minimal, peaceful vibe. “Branding is the process of creating a distinct identity for a business in the minds of your target audience and the general population.” (quote: Shopify Blog) Knowing your brand intent from the start creates a seamless experience for the client no matter which touch point you enter from or what media experience they have.

Image Above: Image of the front lobby and the front signage outside the office. As their website states the “space was specially designed to make this goal a reality through its clean, minimal, peaceful vibe.”

The office is a modern space with wood details, soft grey walls and modern black accent walls in metal and glass. While being treated custom videos of sea life float past, showing a turtle exploring a reef across the ocean floor.

The office is located in North Whitby, Ontario and open extended hours to accommodate your busy schedule.

Image Above: Dr. Jenn Nguyen are shown in the lobby of her dental office in Whitby in scrubs and wearing dental glasses around her neck.

Image Above: The office sterilization area is housed off the hallway and continues the modern, clean, minimal, peaceful vibe.

Creating content for your business does not have to happen all at once and we would love to help you start the process. We have several packages that will allow you to create content that aligns with your brand (not our own).

Kirsten McGoey, Visual Storyteller, Trinity Design Photography